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How Gigerich Electrical Achieved More Business with Group Five West

  • Writer: Group Five West
    Group Five West
  • Jun 10
  • 3 min read
An electrical worker wearing a hard hat and safety vest, working with wires and tools.

In today's competitive landscape, building a strong brand and generating new business opportunities are critical for any company's success. This is especially true for commercial electrical companies like Gigerich Electrical, who sought to expand their reach and showcase their expertise to a wider audience. Group Five West Advertising was proud to partner with them on this journey, delivering a comprehensive digital marketing strategy that yielded exceptional results.


The Challenge: Illuminating Gigerich Electrical's Potential

Before collaborating with Group Five West, Gigerich Electrical faced a significant challenge: Gigerich Electrical was looking for better brand recognition and more business opportunities. They possessed a strong foundation of quality work and satisfied clients, but their online presence didn't fully reflect their capabilities or attract the scale of projects they desired. As a commercial electrical company with a diverse portfolio, they needed to amplify their message and reach potential clients more effectively.


The Solution: A Tailored Approach to Digital Dominance

Group Five West understood that a one-size-fits-all approach wouldn't suffice. We collaborated closely with Gigerich Electrical to develop and implement a tailored strategy that encompassed several key areas of digital marketing:


  • Web Design: We created a modern and sophisticated new website that served as the central hub for Gigerich Electrical's online presence. This included dedicated project pages showcasing their diverse portfolio, detailed service descriptions, an intuitive contact page, and a robust careers portal to attract top talent. The new site was designed to be user-friendly, visually appealing, and optimized for conversions.

  • Search Engine Optimization (SEO): To ensure Gigerich Electrical's new website reached its target audience, we implemented a comprehensive SEO strategy. This involved strategic keyword research, on-page optimization, and technical SEO improvements to boost their search engine rankings and drive organic traffic.

  • Social Media Management: Recognizing the power of social media for brand building and engagement, we developed a monthly social media calendar. This allowed for consistent and strategic posting, including compelling testimonials from satisfied clients, eye-catching project highlights, and detailed service descriptions. This ensured Gigerich Electrical's expertise and value proposition were consistently showcased to customers and potential clients across their social media accounts.

  • Video Production: To add a dynamic and engaging element to their brand story, we produced a short, impactful branding video. This visually compelling content helped to effectively communicate Gigerich Electrical's professionalism, reliability, and commitment to excellence.


The Results: Powering Up Business Growth

Our partnership with Gigerich Electrical led to tangible and impactful results that significantly boosted their business growth:

  • Website Traffic and Leads: Through our combined efforts in web design and SEO, Gigerich Electrical saw a 110% increase in website traffic and a remarkable 112% rise in qualified lead inquiries. This meant more potential clients were finding them online and actively expressing interest in their services.

  • Social Media Engagement and Growth: Our strategic social media management led to a substantial improvement in their online presence. Gigerich Electrical experienced an impressive 120% improvement in social media engagement and grew their follower count by an impressive 111%. This increased visibility and interaction helped to solidify their brand authority and build a stronger community around their business.


Client Testimonial: A Testament to Success

The true measure of our success lies in the satisfaction of our clients. Scott Brown, Vice President | COO of Gigerich Electrical, shared his enthusiastic feedback:

"I just want to start with one word...WOW. Group Five West did an awesome job on our new website. I knew that Group Five West would do the best job for Gigerich within a few minutes of our first conversation. We recommend anyone seek out the awesome services that Group Five West provides."


Partner with Group Five West and Illuminate Your Business Potential

The success story of Gigerich Electrical is a testament to the power of a well-executed digital marketing strategy. Group Five West Advertising is dedicated to helping businesses like Gigerich Electrical achieve their goals through expert web design, targeted SEO, engaging social media management, and compelling video production.


If you're looking to enhance your brand recognition, attract more business opportunities, and power up your online presence, contact Group Five West Advertising today. Let's discuss how we can illuminate your potential and drive real, measurable results for your business.



 
 
 

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