Group Five West Named Agency of Record for Big Brothers Big Sisters of Central Arkansas

LITTLE ROCK, August 30, 2021 /-- Group Five West Smart Marketing TM, has been named agency of record for Big Brothers Big Sisters of Central Arkansas. This non-profit one-to-one mentoring program strives to empower the lives of youth in Central Arkansas.

Big Brothers Big Sisters of Central Arkansas has tasked the Group Five West Smart MarketingTM team with handling the brand's overall marketing strategy and messaging. In addition, the team will build awareness for the client through all mediums, including web, digital, social media, email and print support services that highlight BBBSCA and its benefits to central Arkansas youth. "Group Five West was the logical choice for us," said Raymond Long, CEO of Big Brothers Big Sisters of Central Arkansas. My vision is a bolder, better, and bigger Big Brothers Big Sisters of Central Arkansas. Lisa and her staff at Group Five West have the experience and passion necessary to propel our brand to the next level so we can continue to ignite the potential of Central Arkansas youth for another 50 years.

"Group Five West Smart MarketingTM is thrilled to welcome Big Brothers Big Sisters of Central Arkansas as a client. We are proud of the work they do and look forward to growing their brand and increasing awareness of this wonderful non-profit under the leadership of Raymond. He is smart, enthusiastic, and perfect for the role.", said Lisa Hemme, President of Group Five West.

About Big Brothers Big Sisters of Central Arkansas For over 50 years, Big Brothers Big Sisters of Central Arkansas (BBBSCA) has positively influenced youth in the Central Arkansas area. BBBSCA is committed to providing quality mentors to children for Central Arkansas, offering our community's youth a chance to reach their fullest potential. About Group Five West Smart MarketingTM Group Five West is a full-service marketing and advertising agency in Little Rock, Arkansas. It is known for its proprietary Smart MarketingTM approach that has delivered measurable results through customized strategies and creative solutions to hundreds of clients for over fifty years. Media Contact Nicole Hemme

nicole.hemme@groupfivewest.com /501.372.7151

Related Links: https://www.groupfivewest.com/ https://www.bbbsca.org/