Is Your Website Design Working?
Your business website conveys important information about your company and is vital to maintain presence in the marketplace.
Group Five West Teams with Harding University Advertising Students
Group Five West Marketing & Advertising has teamed with Harding University in Searcy, Arkansas for an “outside of the box” educational challenge and business experience. Harding University Assistant Professor Steve Shaner reached out to Lisa Hemme, President of Group Five West looking for a real-world marketing challenge for his advertising and marketing communications students. The request was to put the students in a position where they were providing a full branding overv
What is Inbound Marketing?
Inbound marketing focuses on grabbing the attention of potential customers using helpful and engaging content that leads people to your webs
New Year’s Resolutions For Your Business
Try Something New Be curious. Try a new form of advertising, like Google AdWords, Facebook Advertising, Direct Mail, or Email Campaigns. Post More Make time to share business updates and news on social media. Think about where your potential customers spend a lot of their time! Rather than trying to come up with something new every day or week, sit down and plan out posts for the next few months. Get Organized Are you working off of 23 sticky notes, a note pad, 12 Excel sheet
Telcoe Federal Credit Union's New Look
The rebranding includes a top-to-bottom redesign of the company’s website, logo, graphics, communications, and correspondence. Telcoe’s new brand assets include a simplified logo that is member-focused, a positioning statement “make more. save more. get more.” that sets Telcoe apart from other financial institutions, an updated website, and other visual communications that utilize simple, bold graphics that convey the importance of each Telcoe member as well as a new tagline
Arrow Plumbing - Challenge & Solution
Challenge Arrow Plumbing Company in Little Rock AR, was seeking ways to update their brand, increase sales and grow marketshare. Solution Group Five West provided marketing consulting services, analyzed the client’s current market position and developed a multi-level strategy that included a comprehensive 24-month branding and marketing program. The company logo was redesigned to increase name recognition in the marketplace. A graphic-driven direct marketing and print ad ca
